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The 7 best CRM systems for small businesses

A detailed comparison of CRM solutions for small businesses, with real prices and advice on choosing.

We picked seven CRM systems for small and mid-sized companies.

How we chose

  • Focus on small businesses, from 5 to 100 employees
  • We looked at price, features and how easy the system is to use

The best CRM systems: the full list

  1. GCors CRM Best choice

    €20-35 per user per month

    The first Serbian CRM, built for small businesses. Affordable and simple, with support in English and Serbian.

    Pros

    • €35 per user per month, or €30 with yearly billing (up to 10 users)
    • Support in English and Serbian, 8:00 to 16:00
    • Free training
    • All modules included

    Cons

    • Less well-known brand
    Try it free
  2. HubSpot

    $0-150+ per user per month

    A free CRM with marketing tools.

    Pros

    • Free plan available
    • Excellent for marketing

    Cons

    • Expensive paid plans
    • No Serbian-language version
  3. Salesforce

    €25-550 per user per month

    The biggest CRM, built for large enterprises.

    Pros

    • Very powerful
    • Best-known brand

    Cons

    • Very expensive
    • Complex rollout
  4. Zoho

    €14-65 per user per month

    An affordable CRM that covers a lot of ground.

    Pros

    • Good price
    • Many features

    Cons

    • Dated interface
    • Slower support
  5. Pipedrive

    $14-99 per user per month

    A sales-focused CRM.

    Pros

    • Excellent view of sales stages
    • Easy to find your way around

    Cons

    • More expensive
    • Weaker marketing
  6. Monday

    €12-41 per user per month

    A work management platform with a CRM.

    Pros

    • Looks good
    • Flexible

    Cons

    • Not built primarily as a CRM
    • Expensive add-on features
  7. Freshsales

    $9-59 per user per month

    A CRM with artificial intelligence.

    Pros

    • Free plan available
    • AI features

    Cons

    • Limited free plan
    • Less well known

How to choose a CRM

  1. Set a budget

    Know how much you can spend each month, and do not pay prices meant for large corporations.

  2. List the must-have features

    Contacts, sales stages and email are the minimum.

  3. Try it for free

    Every good CRM has a trial period. Try it before you pay.

  4. Support matters most

    Support in a language your team speaks is a big advantage.

  5. Room to grow

    Choose a CRM that grows with you, not one that holds you back.

Frequently asked questions

What is the best CRM for small businesses?

For small businesses we recommend GCors CRM, for its affordable price, support in English and Serbian, and free training. HubSpot and Zoho are also good choices.

How much does a CRM cost a small business?

Prices range from €0 (free plans) to €550 or more per user per month. GCors CRM costs €20 to €35 per user per month, depending on the plan and billing period.

Does a small business need a CRM?

Yes. A CRM brings order to your work, saves time and keeps your data safe.

Which CRM has the best free plan?

HubSpot has the best free plan, though with limits. You can try GCors free for 30 days with every feature.

Is Salesforce a good fit for small businesses?

Usually not. Salesforce is too expensive (€25 to €550 per user) and too complex for a small business. GCors, Zoho or Pipedrive are better choices.

Ready to choose a CRM?

Start with GCors CRM. 30 days free.